MASTODON To Release 'Show Yourself' Video On Thursday

March 14, 2017

Atlanta heavy rock icons MASTODON will release the official music video for their song "Show Yourself" on Thursday, March 16. The track is taken from the band's eighth studio album, "Emperor Of Sand", which will be released on March 31 via Reprise Records.

MASTODON drummer-singer-lyricist Brann Dailor handles lead vocals on the track. "You're not as safe as far as I can tell, and I can tell," he sings on the song's chorus. "Only you can save yourself/ Soon this will all be a distant memory/ Or could this dream be real at all?"

As Dailor told Rolling Stone, he was at first reticent about adding his vocals to "Show Yourself". "When I first heard that riff, I wasn't 100 percent on it," Dailor said. "I felt like it was too easy to like or something — which is stupid, but I want to avoid 'easy.' I was wrong about that one."

The follow-up to 2014's "Once More 'Round The Sun", "Emperor Of Sand" was recorded at The Quarry Recording Studio in Kennesaw, just outside MASTODON's hometown of Atlanta, with producer Brendan O'Brien (PEARL JAM, NEIL YOUNG, AC/DC, RAGE AGAINST THE MACHINE),who first worked with MASTODON on their seminal 2009 album "Crack The Skye".

MASTODON kicks off a spring U.S. headline tour in support of "Emperor Of Sand" on April 14 in Missoula, Montana, with support from EAGLES OF DEATH METAL and RUSSIAN CIRCLES. The tour also includes stops at several festivals, including the Carolina Rebellion on May 5.

Each pair of tickets purchased online for MASTODON (excluding festival dates and the May 6 Philadelphia show) includes a choice of a physical or digital copy of "Emperor Of Sand". Ticket purchasers will receive instructions via e-mail on how to redeem the album on March 31. Tickets are on sale now.

Uh, this probably doesn't end well for us.
"Show Yourself" music video coming Thursday. pic.twitter.com/7nHSXmBLKr
— Mastodon (@mastodonmusic) March 14, 2017

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